Maybe you’ve experienced the company store of old. The room (or closet) where your company’s logo’d pens, notepads, and a few dusty, old collared shirts are kept. Yikes! It’s the stuff marketing nightmares are made of. Where over-ordered product goes to waste, and old company branding mysteriously sees the light of day again, and again, and again.
The Dunstan Group can help you do the company store right! Seeing some of their customers spread out on different sites — or even different cities — they knew they wanted to come up with a great way to keep brands consistent with up-to-date merchandise and apparel across multiple locations. Taking the company store online was the answer.
With an online company store from The Dunstan Group, the right product, the right quantities, and the right branding is as easy and convenient as clicking a button.
“We build the website for them, and remove the burden from our clients,” says The Dunstan Group founder and President, Scott Dunstan. “The website is fully functional, where they can find what they need, check out, and pay online.” Some stores are even set up so employees can use credits for merchandise.
Customers who can benefit from their own online company store, created and maintained by The Dunstan Group, are companies with multiple office sites, restaurant groups, and even school systems.
“If you require your team to use branded products for occasions throughout the year, it’s good to have a consistent place to get them,” says Dunstan.
The online store can be set up one of two ways. One way, companies own the merchandise, and it can be pulled and sent out within a few days of ordering. The Dunstan Group keeps track of stock, and can let companies know when items are running low.
The other way, The Dunstan Group can produce the items when orders come in, but that will take a little longer — about 2 to 3 weeks.
With an online store, custom packages can also be put together. A “new employee package,” for instance, would include the basics for anyone just starting out — like waitstaff at a restaurant. Gift boxes can be put together as client thank you gifts, and seasonal branded gear, like a hat, jacket, and scarf, can also be ordered this way.
“We keep it fresh and updated,” says Dunstan. “It’s a controlled, consistent branding approach, and if they like our work, it will help them put their best branding forward!”