Branded merchandise and apparel are more than just products—they’re a canvas for your brand’s story. At The Dunstan Group, we know that how your logo or message is applied can turn everyday items into memorable brand experiences. That’s why we offer a variety of decoration methods to match your vision, material, and budget. Here’s a closer look at just some of our most popular and impactful decorating techniques!
4-Color Process
For vibrant, photo-quality images and designs with intricate gradients, the 4-color process is the gold standard. This technique uses four transparent inks—cyan, magenta, yellow, and black (CMYK)—layered in precise patterns to create a full spectrum of colors. The result? High-quality prints that can reproduce everything from detailed photographs to complex graphics with smooth color transitions. It’s perfect for designs that require multiple shades and realistic imagery, making your branded merchandise truly stand out in a crowd!
Debossed
Looking for a subtle, sophisticated touch? Debossing presses your design into the surface of the material, creating a recessed effect that you can see and feel. This method adds tactile elegance and a sense of permanence, perfect for leather goods, notebooks, and portfolios. The understated finish elevates the perceived value of your item and ensures your brand leaves a lasting impression—literally!
Glossy Tone-on-Tone
Glossy tone-on-tone decoration is all about understated style. This method uses a glossy finish in the same or similar color as the base material, resulting in a sleek, intriguing look that’s visible when the light hits just right. And when it does… wow! Glossy tone-on-tone is a fantastic choice for goods and accessories where you want branding to be present but not overpowering. It’s like something “secret” that everyone will be wanting to get a look at!
Dome
Add a dimensional, high-impact look to your brand or logo with dome decoration! Just like it sounds, this technique involves applying a clear, durable, resin-like “dome” over a printed logo or design. Very slick! The result is a glossy, raised effect that not only protects the print underneath but also catches the eye with its 3D appearance. Dome decoration is especially popular for keychains, badges, and tech accessories, offering both durability and a modern visual appeal.
Patches
Patches are a classic and versatile way to showcase your brand. Whether stitched, woven, or printed, patches can be created in virtually any shape, color, or style. They can be attached to apparel or bags—either sewn on for permanence or with adhesive for flexibility. Patches add texture, color, and a handcrafted feel, making them perfect for hats, jackets, backpacks, and more. They’re also a great way to add personalization or commemorate special events.
Find the Perfect Fit – and Decoration – for Your Brand
Every brand is unique, and so is every project. Whether you need to stand out or be subtle, The Dunstan Group’s wide range of decoration techniques ensures you can find the perfect method to match your brand’s personality and your marketing project. From bold, full-color impact or subdued, tactile sophistication, we can help you choose the right process to make a statement.
