The Dunstan Group Wins Gold for Innovative Client Program
FOR IMMEDIATE RELASE:
February 17, 2025
The Dunstan Group, a Charlotte-based promotional products and apparel company, has been honored with a prestigious Gold Pyramid Award from the Promotional Products Association International (PPAI) for its work on a local market launch for a local live music venue.
The award-winning campaign was developed for Goldie’s Charlotte, a South End Charlotte event space featuring multiple patios and three unique ,in-house food brands. The Dunstan Group’s creative and collaborative approach to branding and merchandise selection was an essential part of Goldie’s introduction to the Charlotte marketplace.
“We’re thrilled to receive this honor from PPAI,” said Scott Dunstan, founder of The Dunstan Group. “Our team went to work to create a cohesive brand experience for Goldie’s… and this award is a testament to the power of promotional products in storytelling and brand building.”
The award-wining program included comprehensive branding across staff and kitchen wear, cups, utensils, and merchandise – including caps, tees, hoodies, and even drumsticks. The Dunstan Group collaborated with Plaid Penguin Design Group to apply original designs to products and apparel, and integrated branding elements throughout the venue, thanks to Parks House Design.
The program’s success extended beyond just the aesthetics. Tyler Hager, co-founder of Goldie’s Charlotte, said the reception has been “unbelievable,” with sales exceeding projections. The venue has experienced heavy volume on weekends and has garnered significant positive press.
“The Dunstan Group’s expertise in promotional products has been instrumental in creating a brand that feels like it’s been around for over a decade,” Hager added. “Their ability to translate our ideas into tangible, desirable merchandise has significantly contributed to our success.”
This Gold Pyramid Award emphasized The Dunstan Group’s commitment to excellence and innovation in the promotional products industry. It also highlights the company’s ability to create comprehensive branding solutions that resonate with both clients and their target audiences.
